WHO'S MAC ?

Insight Driven, Customer Focused Marketing


MAC provides Leadership Marketing Education, Skill Development, and Presentations addressing all communication forms, from the traditional to the experimental. MAC believes Marketing must be passionate about Customers and their needs, and that Great Marketing is founded on real Customer Insights that drive business results.

Roderick McNealy's 40 year business career has focused on delighting Customers. Today, he serves as an Educator, Consultant, and in-demand speaker on Marketing, Leadership, and the strategic imperative of Customer Satisfaction.

In his career at Johnson & Johnson and Procter & Gamble, two of the world's foremost marketing organizations, Rod focused on Consumer, Business-to-Business, Services, and Healthcare Marketing. He has worked in a global business environment, with large, small, and even start-up organizations. He brings that wealth of experience to each business engagement and academic course.

Rod is consistently rated among the top Marketing lecturers. He has taught extensively at The Wharton School, Yale School of Management, Princeton University, and Mount Holyoke College. His engaging, highly participatory, and often humorous style focuses on "real world" approaches to Business and Marketing. Rod averages over 40 programs each year and each is tailored to the specific client. He would be delighted to discuss your Marketing challenges with you. Email Rod at Rod@RodMcNealy.com for more information and a written proposal.

Rod McNealy

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